📰 Adyen Introduces Uplift
An AI-powered solution optimizing payments, improving conversion rates, and reducing costs for businesses.
Adyen has launched a new AI-powered solution, Uplift, aimed at improving payment processing for businesses. The tool, which is already being tested by major companies such as Patagonia, On, Indeed, and NordSecurity, promises to increase payment conversion rates, streamline fraud management, and reduce processing costs.
Uplift's core feature is its ability to increase payment conversions by up to 6% compared to traditional systems. The AI-driven tool uses global payment data to make transaction processes faster and more efficient, benefiting both merchants and customers.
The solution also focuses on fraud prevention. In a typical payment process, managing fraud often requires a lot of manual effort, including setting rules and checking transactions. Uplift automates much of this work, reducing the need for manual checks by as much as 86%. This not only cuts down on labor but also reduces the number of errors, such as false positives, which can harm the customer experience.
In addition to its fraud management capabilities, Uplift also helps businesses save money on payment processing. Early reports show that some U.S.-based customers have reduced payment costs by up to 5%, thanks to the AI’s ability to optimize transaction routing and checkout processes.
Trained on over $1 trillion of global payment data, Adyen's AI system provides valuable insights into payment behavior. For example, NordSecurity has reported a 10% increase in conversion rates for customer-initiated transactions since implementing the solution.
With its promise of improved payment performance, fraud management, and cost reduction, Uplift presents an attractive option for businesses seeking to optimize their payment processes in an increasingly competitive environment.
Source: Adyen Press Release
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